Graham Wright

Graham Wright

Recent Posts

Sep 18 2018

Podcast: Cerise Jacobs

Posted by Graham Wright on Sep 18, 2018 3:24:34 PM | 0 comments | Interviews, Audio, Podcast, Visionaries

We're launching an Opus Affair podcast! Our first interview is with Cerise Jacobs, the creator and librettist of the Pulitzer Prize-winning Madame White Snake and the founder of White Snake Projects.

Jan 04 2018

2017 by the Numbers

Posted by Graham Wright on Jan 4, 2018 10:51:12 AM | 2 comments | Boston

What would the end of 2017 be without a blog post with numbers and lists? I figured we might as well join in the fun. Let's take a look at some of the facts and figures around the people, events, and organizations in the Opus Affair community...

Feb 10 2017

Dumbing it Down + Valuing Time

Posted by Graham Wright on Feb 10, 2017 3:50:00 PM | 0 comments | Audience Development, Arts Marketing

A few months ago I was having drinks with a musician friend. Like most successful modern musicians, she has her hands in several entrepreneurial projects in addition to her work with more established organizations. Surprise, surprise: we ended up talking about building audiences for new projects. Specifically, we were talking about crafting messaging around a particular concert she had coming up.

Feb 02 2017

Amazing, appalling, or meh? Working out at the Met Museum

Posted by Graham Wright on Feb 2, 2017 12:57:40 PM | 0 comments | Arts Marketing, Emerging Audiences

There's a video that's been making the rounds on social media lately...people working out at the Metropolitan Museum of Art. Take a look...

Jun 02 2016

Finding a new audience: Anything but pizza

Posted by Graham Wright on Jun 2, 2016 4:53:22 PM | 0 comments | Audience Development

I bet one of these conversations will be familiar to you. If you spend any time thinking about new audiences for performing arts, I bet both of them will...

May 26 2016

When discounts really work (and when they don't)

Posted by Graham Wright on May 26, 2016 5:20:56 PM | 0 comments | Audience Development

Every time an arts organization tells me their plan to attract new audiences consists of discounting tickets, this is the image that pops in my head. Especially when "new" = "younger"

May 19 2016

State of Opus: 8 Years

Posted by Graham Wright on May 19, 2016 11:47:58 AM | 0 comments | Miscellaneous

This week we celebrated 8 years of Opus Affair. It's pretty thrilling to look back and see how much the group has grown, reflect on all of the people who have been involved through the years, and to make plans for our future. Rather than trying to sum up eight years of Opus, I'll give a few highlights of the last year...

Apr 19 2016

Dressing Fancy

Posted by Graham Wright on Apr 19, 2016 2:44:00 PM | 0 comments

It's been a while since the last Big Party and we took a year off from the Winter we're way behind on opportunities to dress seriously fancy. Thankfully there's The Thing.

Mar 13 2016

The Great Blackout

Posted by Graham Wright on Mar 13, 2016 12:25:17 PM | 0 comments | Photos, Recap

Never forget. Four years ago today, we held Opus Affair at L'Espalier, the classiest establishment to ever host us, and the famous Back Bay Blackout happened, plunging the entire event into darkness. Thankfully, Allana Taranto's photobooth kept going, so we've got the whole night captured.

Mar 03 2016

Why don't we have profiles for organizations?

Posted by Graham Wright on Mar 3, 2016 12:30:00 PM | 0 comments | Questions

Since we've added member profiles to the Opus Affair site, I've had several people ask me why we don't have profiles for organizations. Is that an oversight or a deliberate decision? It's the latter: we made a deliberate decision to move organizations to the back-burner.


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